World of Disney will be the flagship store of Disney Village and indeed, the whole resort, when it opens in September 2012. Sitting right at the heart of Disneyland Paris between the two parks, it will stock every Disney item under the sun in a luxuriously-designed décor. Based on similar stores at the Downtown Disney areas in Florida and California, it will be only the third store under this exclusive brand and is expected to completely replace the existing Disney Store in Disney Village.