Tower of Terror key advertising visual revealed!

Friday, 1st June 2007 at 15:31

ImageThe latest Shareholder's Club newsletter also holds a nice surprise for any investors waiting in anticipation for The Twilight Zone Tower of Terror in January 2008. That's likely to be quite a few, too, since not only will this long-awaited addition provide a fantastic new attraction for fans to get excited about, but it might rekindle some of that magical "Space Mountain effect" of 1995. How best to impress investors? Maybe a first-look at the new advertising key visual?,

Here it is!

Along the same lines as the Crush’s Coaster whirlpool and Cars Race Rally route 66 visuals released last year in anticipation of their openings, this is the final ‘Key Visual’ for The Twilight Zone Tower of Terror…

Image

Expect to see this in brochures, advertisements, billboards, magazine adverts and more as the build-up to one of the resort’s biggest attraction launch campaigns ever gets started this November and December. Fans might recognise the visual as a reworking of that used for Disney’s California Adventure (below), but the Paris version has an undoubtedly more terrifying edge to it.

Image

Following the style of the Crush’s Coaster and Cars visuals, the image also uses Sleeping Beauty Castle rather than Walt Disney Studios park’s icon, the Earful Tower. Sure to cause uproar again for fans, but for the “simple public” it’s a quick indicator exactly where the world’s fourth Tower of Terror is headed.

Key visual © Disney.

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